The early days
Today, Avery Weigh-Tronix is a global company, operating in more than 100 countries across the world. However, our history stems back to more humble beginnings when a small weighing company producing stilliards (portable scales) in the back streets of Birmingham took on the name of W&T Avery in 1818.
The company’s first weighbridge was produced 1876, and was designed to weigh a cart pulled by a horse. The weighbridge had a mechanical dial on the side to take a reading which provided people with a means to check they were buying and selling goods at a fair rate. At the time this was the forefront of technology, however it’s a far cry from today’s weighbridges which use the latest in electronics to deliver highly accurate digital readings!
Supporting product with service
In 1887, a mere decade after the production of the first weighbridge, service contracts were introduced. Avery were the first weighing company to introduce the concept of a service contract and this completely revolutionised the customer experience. This innovative approach to customer service continues today with service contracts remaining at the heart of the business, offering unparalleled levels of customer support.
A site steeped in history
The historic 25-acre Soho Foundry site on the outskirts of Birmingham was acquired in 1895 and is still home to Avery Weigh-Tronix today. Built in 1795, the site played a key part in the Industrial Revolution, and was originally used to manufacture steam engine components, as well as housing gas works and a Royal Mint.
Today, the site is still fully functional; with offices, production and training facilities operating side-by-side with key pieces of British history including WWII air raid shelters, Victorian workers cottages and some of the original factory buildings.
Evolutions and electronics
As times moved on and mechanical scales were increasingly used to cheat customers into paying for more than they had bought, Avery introduced a world first in 1971 – the electronic scale – which disrupted the market again and ensured a fairer deal for consumers.
By this time 'Avery' had become a household name, thanks to a continued product range expansion. The Avery brand name became so synonymous with weighing that in some countries a scale was known simply as an “Avery”.
In the year 2000, Weigh-Tronix, an American company designing and manufacturing agricultural scales, acquired Avery, henceforth the company was known as Avery Weigh-Tronix.
Today, we continue to be a forward-thinking company that embraces the future by employing new technologies wherever possible.
The 200-year milestone is important, not just because it proves the longevity of the company, but because it’s representative of Avery Weigh-Tronix’s continued drive for innovation and success.
1st June 2018